Communication vs Alignment: Why Team Training Isn’t Enough
Communication vs alignment isn’t the same fight. A former CEO on why two VPs defining “lead” differently broke his team—and what actually fixed it.
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Business Alignment: Why One Misaligned Oar Can Cost You the Race
Using the metaphor of a rowing eight, David Gass explains why business alignment isn’t about effort or talent but timing and direction. Drawing on his own experience as a CEO, he shows how misaligned incentives silently destroy execution even when everyone is working hard. The lesson: when strategy changes, every system driving behavior must change with it.
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It’s Just Semantics – Why That Phrase Is Quietly Killing Your Business Relationships
“It’s Just Semantics” Someone raises a concern in a meeting. They point out that “delivered” and “completed” aren’t the same thing, or that the contract…
